A knee-replacement patient compares surgeons for weeks; an acute sports injury searches 'orthopaedic near me' and books in minutes. Both decisions happen on Google — and a directory listing wins you neither.
High-value surgery and urgent injuries both decide on Google. You own neither moment.
Orthopaedics spans two very different searches. The planned, high-value work — knee and hip replacement, spine, arthroscopy and sports-injury surgery — is researched deliberately. The urgent work — fractures, acute pain, rehab — is searched with intent and booked fast.
Winning both means a site that ranks for each procedure and an instant WhatsApp booking path for the urgent cases. A directory profile is too slow for the emergency and too shallow for the surgery.
A 12-point assessment of your footprint: which services you rank for, which competitors own them, where cases leak, and your DPDP exposure — in a board-ready report.
Your own domain with a rankable page per procedure for planned cases, plus a one-tap WhatsApp path for urgent injuries — capturing both the researched and the immediate patient. Built around joint replacement, spine, arthroscopy, sports injury and physiotherapy.
A 12-month agreement keeping your site fast, indexed and adapting to local-search shifts — quarterly updates, uptime monitoring and a direct line, so you focus on care.
We take one orthopaedic practice per pincode. Send us yours on WhatsApp — that's the whole first step. We'll tell you within 24 hours whether your area is still open. No call to schedule, no commitment, no pitch.
Or write directly: architect@jjconsulting.in
Engagements are by application. Pin-code exclusivity reserved on first-come basis.